Social Media Image Sizes
The image size each platform documents, for link previews, posts, stories, banners and thumbnails. Every row links to its source.
Last verified
| Placement | Size | Ratio | Source | Make one |
|---|---|---|---|---|
| Link preview (og:image) | 1200 x 630 Recommended Facebook recommends at least 1200 x 630 for high resolution devices. Keep the ratio close to 1.91:1 so Feed does not crop the image. | Ratio1.91:1 | Meta for Developers: Images in link shares | OG Image templates |
| Placement | Size | Ratio | Source | Make one |
|---|---|---|---|---|
| Link preview (og:image) | 1200 x 627 Minimum LinkedIn documents a minimum of 1200 x 627, a recommended ratio of 1.91:1 and a 5 MB maximum. | Ratio1.91:1 | LinkedIn Help: image and tag requirements | OG Image templates |
| Profile banner | 1584 x 396 Recommended JPG or PNG, under 8 MB. | Ratio4:1 | LinkedIn Help: Add or change the cover image on your profile | Maker LinkedIn Banner templates |
| Placement | Size | Ratio | Source | Make one |
|---|---|---|---|---|
| Feed post (ad image) | 1080 x 1080 Minimum Meta asks for at least 1080 x 1080 with no maximum. Feed accepts ratios from 1.91:1 to 9:16, and taller media may be cropped to the recommended 4:5. | Ratio1:1 | Meta: Design requirements for Instagram Feed ads | Maker Social templates |
| Story (ad image) | 1080 x 1920 Recommended Meta recommends 1080 x 1920 and lists a 600 x 1067 minimum. | Ratio9:16 | Meta: Design requirements for Instagram Stories ads | Maker Story templates |
X (Twitter)
| Placement | Size | Ratio | Source | Make one |
|---|---|---|---|---|
| Profile header | 1500 x 500 Recommended | Ratio3:1 | X Help Center: How to customize your profile | Maker Twitter/X Header templates |
YouTube
| Placement | Size | Ratio | Source | Make one |
|---|---|---|---|---|
| Video thumbnail | 3840 x 2160 Recommended YouTube also sets a minimum width of 640 px for video thumbnails. | Ratio16:9 | YouTube Help: Add video thumbnails | Maker YouTube Thumbnail templates |
| Placement | Size | Ratio | Source | Make one |
|---|---|---|---|---|
| Standard Pin | 1000 x 1500 Recommended Pins taller than 2:3 might get cut off in feeds. | Ratio2:3 | Pinterest Business Help: Pinterest ad specs | None yet |
Start from a template already set to the size, then generate variations from data.
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